Implementation, Execution & Talent Development
Developing a marketing strategy and plan is just the start of your marketing journey. And while it may seem like a heavy lift, much of the work is still to come. Many find the marketing execution and implementation stage difficult. Coordinating content development, design, campaign set-ups in Google Ads, LinkedIn and email, and countless other activities requires project management, organization, attention to detail and know-how.
Manage your marketing team
In many small companies the marketing team is very lean and often must wear many hats. Other times, marketing teams are managed by sales or other senior leaders who don’t always have the expertise or experience needed to maximize marketing efforts or properly guide the team. I can step in to manage the team, execute your plan or develop your marketing talent. This helps maximizing efficiencies, allows people to focus on their core competencies and helps take your marketing to the next level.
Execute your plan
If you find yourself trying to do marketing when you have some spare time, it’s probably not very effective. And it takes time away from what your main focus should be. That’s where I come in. From writing emails and ad content, to setting up campaigns and executing on deliverables, I can support your marketing efforts to help you achieve your business goals.
Train your team
Does your marketing team need professional development? Could they use marketing bootcamps on specific topics to help bring your marketing to the next level? I can provide tailored training and development for your marketing team, offering hands-on instruction, critical information, and tips & tricks to deepen their understanding of how to develop marketing strategies and plans, and the know-how to execute those plans.
Learn more about how I support marketing strategy and planning, and content marketing.